I have dog named

My first name is

and I that fresh food is the healthiest for your dog

My zip code is

My email address is

You can use your email to access your recommendations anytime.

Max

Time to tell us about your dog (the best part!)
This will only take ~2 mins.

is

He neutered and is the ever.

Max

If you're unsure, you can always adjust this info in your account later.

Your dog weighs lbs.

and his body condition is currently...

Too Skinny

Visible rib cage, possible loss of muscle mass

Just Right

Clear waistline and tucked in belly. Last ribs may be visible

Rounded

Waistline is disappearing, difficult to feel ribs. Broad back

Chunky

Waistline and ribs are lost. Weight is a serious concern

Max

Your dog's activity level is...

Not Very Active

Only moves when I come home

Active

Likes to play

Very Active

Daily dog park trips and long walks

Pro Athlete

Daily jogs or 2 hour walks

Max

At mealtimes, your dog is...

Very Picky

Can Be Picky

Good Eater

Will Eat Anything

Max

He mainly eats

and gets treats or scraps.

Max

Your dog health issues

and require a prescription diet.

Calculating...

↶ Not Food

Highly-processed, burnt brown pellets.

Our Food

Made fresh. Quickly frozen.

↷

Build your dog's Plan

Choose up to 3 Recipes

The recipes we picked are most popular for dog profiles similar to your dog's, but all the options below are recommended.

Complete a Healthy Diet with Healthy Treats

Our human-grade Snap Sticks are made with only a few whole ingredients
and designed to work with your dog's personalized plan.

Chicken

Chicken (protein)
Apple (fiber)
Sea Salt (electrolytes)

Beef

Beef (protein)
Apple (fiber)
Sea Salt (electrolytes)

Pork

Pork (protein)
Pear (fiber)
Sea Salt (electrolytes)

First bag free, then $11.99 per bag in each future order.
Make changes, skip orders, cancel anytime.

Everything your dog eats should be healthy.

That's why our Snap Sticks are human-grade and low-calorie, with portions tailored for your dog.

Only the good stuff

Simply made with a few whole, human-grade ingredients. Skip the junk and the over-processing.

"Finally a treat that actually fits the rest of your dog's diet — and one I can pronounce every single ingredient on the back of."

— your dog's person

"Easy to break into the right size for training, no crumbs everywhere, no greasy fingers. My pocket trainer kit is so much cleaner now."

— A trainer in our community

Treat as you need

The grooved texture snaps cleanly into smaller bites — perfect for training sessions, walks, or quick rewards at home.

Better for them and easier for you

Treats ship inside your existing food box on the same schedule. Edit, skip, or cancel anytime — no extra delivery, no extra hassle.

"It just shows up with the food box. One subscription, one delivery — and the dog is the happiest member of the household every time."

— A multi-dog household

Frequently Asked Questions

What makes these treats a good option for dogs?

Each stick is made from a short list of human-grade whole ingredients, slow-cooked and gently dried. No fillers, no by-products, and no artificial preservatives — just real food in a small, low-calorie format.

Why does human-grade matter?

"Human-grade" means every ingredient and the production facility meet the safety standards for human consumption. Most pet food does not meet this bar.

Why does my dog need a personalized treat plan?

Treats add real calories. We portion them based on your dog's profile so the daily reward total stays inside the calorie budget your fresh-food plan was built around.

Can I order treats without a subscription?

Treats ship as an add-on inside your existing fresh-food box. There is no separate delivery fee, and you can pause or remove them at any time from your account.

How do I store treats? Do they need refrigeration?

No refrigeration needed. Keep the resealable bag closed in a cool, dry place. Once opened, use within about 30 days for best freshness.

The best plan for

your dog

Fresh recipes and tailored portions to help your dog live a long, healthy life.

Choose your amount

Best for your dog

Full portion

$8.24/day

Total daily calories

✓ One source for complete nutrition
✓ Supports hydration, coat, and digestion
✓ Clinically shown to support healthy aging

Half portion

$5.17/day

Mix with other food

✓ Enhances taste and texture of other food
✓ Incorporates nutrition for better health

Lowest price

Topper

$2.81/day

Mix with other food

✓ Budget friendly way to include fresh food
✓ Even a small serving supports health

Trial Box: ~~$8.24~~ 4.12/day (50% OFF)

Contains two weeks of food

A fresh approach to feeding your dog

✓Gently cooked for healthy poops, soft coats, and increased energy.
✓Complete and balanced for every stage of life.
✓Made to human-grade safety standards, just like the food you eat.

A plan you'll both love

Get a trial box so your dog can try our food. You can make changes anytime.

Orders delivered on your schedule

Food arrives frozen, fresh, and easy to store

Customer support available 24/7

Plans you can easily adjust right in your account

Your dog's box gets
3 vet-recommended recipes

Formulated by our team of Board-Certified Veterinary Nutritionists, all our recipes are gently cooked and freshly made with whole ingredients containing all the essential vitamins and minerals dogs need.

Fresh

Max's Turkey Recipe

Sent with ♥ Keeps in fridge 4 days after thawing Stores in freezer up to 6 months Questions? Text or call

Feed Max 1 pack per day

Your dog's feeding routine and portioned packs

Your dog's packs arrive pre-portioned based on their unique details so they can maintain an ideal weight, helping them live up to 2.5 years longer.

Your dog's in good company

★★★★★

Over 1 billion fresh, healthy meals delivered.
Meet some of our happy customers.

Also included:
peace of mind

Our food exceeds pet food industry standards for safety, quality, and nutrition.

USDA

Meets requirements for human food safety

AAFCO

Exceeds standards for dog food nutrition

VETS

On-staff vets and board-certified nutritionists

WSAVA

Meets or exceeds WSAVA's pet food guidelines

Still have questions?

Why should I feed fresh?

Fresh is not dry, it's not wet, or raw. Fresh is gently cooked just enough to remove pathogens while keeping whole-food nutrition intact. Fresh food can help support digestion, energy levels, coat health, and a healthy weight.

How do I store the food?

Your box arrives frozen in an insulated cooler. Keep packs in the freezer and move one to the fridge to thaw the day before serving. Once opened, an unfrozen pack stays good for up to 4 days in the fridge.

Do I need to cook the food?

No cooking needed — every pack is fully cooked and pre-portioned. Just thaw, open, and serve at room temperature or slightly warmed.

How do I transition my dog to fresh food?

Your first box ships with a simple transition guide. Most dogs start at 25% fresh / 75% current food and gradually shift over 7–10 days.

How do you determine my dog's portions?

Portions are calculated by our on-staff nutritionists based on your dog's age, weight, breed, activity level, and body condition — all answers from this questionnaire.

What if my dog doesn't like the food?

If your dog doesn't love their first box, our support team can swap recipes, adjust portions, or process a refund — no questions asked.